Staging South Tampa, LLC
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Welcome To Staging South Tampa, LLC
Make the most from selling your home with Staging South Tampa. It can be a moving experience!Home Staging is the art and science of marketing a house so it sells at the best possible price in the shortest possible time. The science is the skill and knowledge required to master the craft. The art turns skill into style.
Your house is probably your largest asset. Selling it can be one of the most important and stressful decisions in your life. Do you want your house to sell faster and for top dollar? Consider Home Staging.
Today's buyers are interested in moving into a home that does not require any "move-in repairs." They don't want to patch or paint the inside or do landscaping on the outside. Smart buyers look for a house that is move-in ready in all aspects, and a staged home is just that. But you can't get from "A" to "Z" without a plan. Selling your home at the best possible price in the shortest amount of time requires strategic thinking. Staging forces sellers to think like a buyer. Adopting this perspective early on will help you in many ways when preparing your home for the market.
I can't begin to stress the importance of having a Game Plan when selling your house. I see sellers and real estate professionals either waste money and time or leave thousands of dollars behind by not having their act together. I provide home sellers with a Plan of Attack of the exact things they need to do to maximize their profit from the sale of their home. Lights, flowers and music are great for showing a house, but that is NOT staging. Staging requires an objective and professional assessment of a home's strengths and challenge areas and offers solutions to help buyers fall in love with what they see. This requires more than just flowers and music to achieve--it requires my exclusive Plan of Attack.
It is my job, as a Home Staging Consultant, to educate the home seller on what buyers want, and then guide them through the process of giving buyers what they want so they will pay top dollar. I specialize in Home Staging Consultations, the single most affordable and effective way to enhance a home's marketability. From start to finish, I provide the homeowner with detailed expertise and recommendations...for every area of the home, including the exterior.
HGTV recently aired the “25 Biggest Real Estate Mistakes” when buying and selling homes. According to HGTV, the #1 real estate mistake is not staging your home.
You only get one chance to make a first impression. In a relationship, the average time it takes to form a lasting impression is four minutes. But when looking at a product, like a house, the time is shortened down to a few seconds - 15 to be exact!
“These days it is a buyer’s market so it pays to make your home stand out. Home Staging can increase your sales price by 7% and make your house sell up to 100 days FASTER.”
~ Matt Lauer, The Today Show
According to Yahoo Finance, Home Staging is the Secret Weapon to selling in 2010.
Clive Pearse, host of the popular show Designed to Sell on HGTV sums it up this way. "In the some 100 episodes of the show, 98 of the houses we've staged have sold OVER the asking price."
To give you an idea of how well staging works, the Real Estate Staging Statistics Report by RESA, released in 2009, notes that, "Vacant homes in our study that were previously on the market an average of 190 days as un-staged properties, had not sold. Those same homes were taken off the market, staged and re-listed. Those properties on average sold 28 days on market after they were staged, which is 85% less time on the market.
A report from U.S. Housing and Urban Development stated that, on average, a staged house sells for up to 17% higher than a non-staged house.
According to a Maritz Research survey, 63% of buyers will pay more for move-in condition homes.
The Wall Street Journal says, "Staging speeds up sales in a sluggish market and can bump up prices from 2% to 17% in a moderate market."
Gary Keller, founder of Keller Williams Realty International, has this to say about home staging. "A seller should never ask if they should stage. This is simply the wrong type of thinking and the wrong question. The question they should ask is how should I stage? Staging is an essential part of the marketing process. This process of preparing a house to put it on the market always directly impacts how quickly a home will sell and for what price. In a Buyer's Market, it may determine if it even sells at all. Staging is that important."
Price reductions hurt. They hurt the seller, and they make a buyer wonder how much lower the price could drop. So, a buyer wil often offer even less after a price reduction. Staging costs a fraction of the cost of the first price reduction.
Home Staging is now time-tested. It has helped to sell millions of homes around the world, and it will help sell yours. In this declining real estate market, the reality is that you will probably get MORE for your home TODAY than you will six months to three years from now, so don't make a half hearted attempt at selling your home.
Home Staging is tax deductible, including fees, furniture rental, home repairs, landscaping and more. The equity you will gain is also tax deductible, so make the most of it!
Knowing where to begin is the biggest challenge for those putting their homes on the market. It is, like everything else, 90 percent preparation. My job as a Home Staging Consultant is to help you with that preparation, providing direction of what items to pack up, what rooms to pain, and what repairs to make. While you can stage your home on the cheap, you can't stage it for free. There are some things you will need to buy to make your home buyer ready. Window treatments, area rugs and sofa pillows need to be updated. Furniture may also need slipcovers or replacing depending on how dated it is. Stagers are the artists of the real estate business. In a competitive market where buyers are scarcer, the competent staging of a home in whatever price range can easily be the difference that gets a better price or wins the offer that might have gone to a similar listing around the corner.
SPECIFICS OF HOME STAGING
Home Staging is accomplished through proven techniques and staging strategies:
- Neutralize and de-personalize taste-specific decor to reduce the present owner's style footprint on the property.
- De-clutter and organize the living spaces to make them appear larger and more usable.
- Develop a palate of pleasing colors that will appeal to buyers.
- Improve curb appeal and exterior landscaping.
- Draw attention to the positive details and camouflage the less desirable aspects of the property.
- Incorporate correct proportion of furniture and accessories throughout to balance the overall impact of the space.
1. You can do it yourself, which means you will plan which changes need to be done, you will do all the work yourself and hope for a good result. This is the cheapest way to stage a property but it is also the least effective unless you have been trained in decorating and design.
2. You can hire a Home Staging Consultant to assist you. A Home Staging Consultant will provide you with a plan of the exact things you need to do in order to make your home sell at the best price in the shortest possible time. The added benefit of hiring a Home Staging Consultant is that she can check on your work to be sure everything is in order. This is a popular option for sellers and provides the best results for the least cost... a nice compromise solution.
3. You can hire a full-service home staging company that will do EVERYTHING for you. Typically, this will entail having to buy or rent furniture and accessories while your own personal property is placed in storage or sold. Many families find the demanding criteria imposed by these stagers difficult to live with, especially with children and pets. This is especially true when the housing market is slow and the home remains on the market for months and must always be kept in showing condition. This is the most expensive way to prepare your home for sale.
Home Staging is one of the surest methods of insuring that your house makes it to the top of the list of available properties in your area. Home Staging is marketing your home as a PRODUCT.
Selling a house in today's market requires a different mindset on the part of the seller--a mindset above and beyond what your Realtor may not have been trained to do. Once you understand what it is you're selling, proven staging techniques will present your house the way buyers want to see it.
There is nothing wrong with your taste, your decor, your style, your furniture, your accessories, your palate of color and everything else that makes your house a HOME. These things are all part of you and you can take them with you when you move. However, if you actually want to move, then you will have to turn your HOME back into a HOUSE. This is where Home Staging comes in. All it takes is a Game Plan, some money and some sweat equity!
"Same is lame. Boring is invisible. You must make your house stand out from the competition,"
says Ann Alderson, President of Tampa-based, Staging South Tampa, LLC.
"Staging is often confused as our purpose. The Stager's purpose is marketing, our process is staging."
"Selling a property in today's market requires strategic thinking. Staging forces sellers to think like a buyer. Adopting this perspective early on will help you in many ways when preparing your home for the market."
"A radical cure for an overcrowded living room is to remove half the furniture and objects. Store what you love, donate what you like and begin thinking positively about negative space."
813-785-8553
ann@stagingsouthtampa.com
Staging South Tampa is the premier Tampa home staging company serving downtown,
Harbour Island, Davis Islands, Hyde Park, Beach Park, Sunset Park, Palma
Ceia, Ballast Point, MacDill AFB and all of South Tampa.
Content Copyright . Staging South Tampa, LLC. All rights reserved.
ann@stagingsouthtampa.com
Staging South Tampa is the premier Tampa home staging company serving downtown,
Harbour Island, Davis Islands, Hyde Park, Beach Park, Sunset Park, Palma
Ceia, Ballast Point, MacDill AFB and all of South Tampa.
Content Copyright . Staging South Tampa, LLC. All rights reserved.
